Social media insights from the next generation: Conversations with Centennials yield lessons for bus
Ugg Brigade - Teens 2012 by Joris Louwes on Flickr While my phone is in my hands most of the time, he never lets go of his. It’s more...
How social media has changed in five years—and where it’s likely headed
Calendar macro at f/2.0 by yellowcloud on Flickr I started writing for Greater Fort Wayne Business Weekly in the summer of 2010—five...
Teaching nontraditional students yields lessons in marketing—and beyond
Image credit: "Students in class, Pitzer College" by Claremont Colleges Digital Library on Flickr For the past ten years, I've had the...
Declining organic reach on Facebook: 6 ways to adapt
Image credit: "facebook-mobile-app-640x340" by Maria Elena on Flickr As Facebook has grown, brand page organic reach—the percentage of...
Why--and how--HR professionals should use LinkedIn: My Mar. 2015 Greater Fort Wayne Business Weekly
"LinkedIn pen" by Sheila Scarborough on Flickr While social media has profoundly changed just about every industry, few platforms have...
Study shows Facebook still the leader - my Feb. 2015 Greater Fort Wayne Business Weekly column
"Texting Congress 3" by Adam Fagen on Flickr Each year, the Pew Research Center publishes its Social Media Update, a study of how...
One small change that will make a HUGE difference in your productivity level
Photo by Caleb and Tara VinCross on Flickr There's one thing you can do right now that's quick, easy, painless, and free that can pay...
5 ways to be more productive in the car
There are few things I dislike more than driving. Growing up in Boston—a city known for its less-than-friendly roads—made me naturally...
10 productivity tips to make 2015 your most successful year ever
Photo by Jeff Sheldon on Unsplash.com Let's face it: everyone starts the year saying they want to be more successful. However, most...
If you want to produce more content, consume less of it
Photo: "typing" by Kiran Foster on Flickr In today’s social media environment, quality content is often the key difference between a...
